Progetti di community
Caso studio
Mondadori Libri Paperwalls
Su TikTok i libri diventano conversazione e relazione. Per Mondadori Libri
abbiamo sviluppato PaperWalls (@pw.ilpostodeilibri), il primo progetto
di community interamente dedicato alla lettura sulla piattaforma.
Un club seguito da oltre 33.000 utenti, animato da book influencer, che
ha trasformato consigli e recensioni in contenuti condivisi, generando
engagement e riconoscimento anche da parte di TikTok Italia.
Su TikTok i libri diventano conversazione
e relazione. Per Mondadori Libri abbiamo
sviluppato PaperWalls (@pw.ilpostodeilibri),
il primo progetto di community interamente
dedicato alla lettura sulla piattaforma.
Un club seguito da oltre 33.000 utenti,
animato da book influencer, che ha
trasformato consigli e recensioni in
contenuti condivisi, generando engagement
e riconoscimento anche da parte di TikTok
Italia.
Su TikTok i libri diventano conversazione
e relazione. Per Mondadori Libri abbiamo
sviluppato PaperWalls (@pw.ilpostodeilibri),
il primo progetto di community interamente
dedicato alla lettura sulla piattaforma.
Un club seguito da oltre 33.000 utenti, animato
da book influencer, che ha trasformato consigli
e recensioni in contenuti condivisi, generando
engagement e riconoscimento anche da parte
di TikTok Italia.
Social Strategy
Content Strategy
Community Building
Influencer Marketing
Campaign Activation
Altri progetti
Influenxer
Il portale dell’influencer marketing
Il portale dell’influencer
marketing
Explore
La piattaforma dei creator
La piattaforma
dei creator
Ampère Books
Crea il tuo digibook per creare lead
Crea il tuo digibook
per creare lead
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